Table of Contents
- Key Statistics for Women's Intimates & Sleepwear
- Overview of Women's Intimates & Sleepwear
- Market Position of Women's Intimates & Sleepwear
- Sales Performance of Women's Intimates & Sleepwear
- Top Sellers in Women's Intimates & Sleepwear on Poshmark
- Recommendation
Key Statistics for Women's Intimates & Sleepwear
The following data represents sales data for the last month on Poshmark.
- Revenue Rank: #15
- Total Revenue: $1401746
- Items Sold: 62770
- Average Sale Price: $22
- Unique Sellers: 34821
- Average Sales Per Day: 2025
- Average Days to Sell: 82 days
Overview of Women's Intimates & Sleepwear
Women's Intimates & Sleepwear generated $1,401,746 in revenue with 62,770 items sold, representing an average sale price of $22.33. The category took an average of 81.59 days to sell an item, with 34,821 unique sellers contributing to these sales. It ranked #15 in revenue across all categories.
Market Position of Women's Intimates & Sleepwear
The category ranks moderately in terms of revenue (#15), but its average sale price ($22.33) is lower than the marketplace average ($40.38), suggesting a budget to mid-range market positioning. It also sells faster than the marketplace average (81.59 days vs. 83.69 days). This indicates that while the category offers lower-priced items, it compensates with quicker sales cycles.
Rank | Category | Total Revenue | Items Sold | Avg Sale Price | Unique Sellers | Avg Days to Sell |
---|---|---|---|---|---|---|
12 | Men's Shirts | $2490973 | 98970 | $25 | 44304 | 67 days |
13 | Men's Jackets & Coats | $1489558 | 27419 | $54 | 19854 | 77 days |
14 | Women's Skirts | $1402545 | 45627 | $31 | 32675 | 92 days |
15 | Women's Intimates & Sleepwear | $1401746 | 62770 | $22 | 34821 | 82 days |
16 | Men's Accessories | $1231232 | 23513 | $52 | 15491 | 106 days |
17 | Women's Shorts | $1055657 | 46714 | $23 | 31994 | 63 days |
18 | Men's Pants | $783874 | 27002 | $29 | 17031 | 65 days |
Sales Performance of Women's Intimates & Sleepwear
The category's performance shows strong volume with 62,770 items sold. However, at an average sale price of $22.33, it is below both the average revenue per sale ($40.38) and median sale price ($24) of the marketplace, indicating slightly lower price points. The average time to sell is 81.59 days, which is faster than the marketplace average of 83.69 days (calculated from 2008.52 hours). The high number of unique sellers (34,821) suggests a competitive market with a broad selection of products.
Top Brands in Women's Intimates & Sleepwear on Poshmark
- Victoria's Secret - Revenue: $89681.00
- lululemon athletica - Revenue: $83070.00
- SKIMS - Revenue: $69575.00
Top Sellers in Women's Intimates & Sleepwear on Poshmark
Here are the top-performing sellers in Women's Intimates & Sleepwear:
- divasbeautique - Revenue: $3975.00
- postmoda - Revenue: $2834.00
- babyboo74 - Revenue: $2796.00
Recommendation 👌
The category performs well in terms of volume and turnover but falls short on average sale price compared to marketplace averages. While the faster time to sell is a positive, the lower price point may limit profitability for sellers.
Suggestions for Sellers:
Sellers should focus on bundling products to increase average order value and consider offering higher-end items to compete with marketplace averages. Leveraging promotions and enhancing listings with better visuals and descriptions could also help boost the sale price.
Categories related to Women's Intimates & Sleepwear
- Women's Shoes - Revenue: $12948636
- Women's Bags - Revenue: $12832520
- Women's Dresses - Revenue: $9346787
- Women's Tops - Revenue: $6067577
- Women's Jackets & Coats - Revenue: $5275807
- Women's Pants & Jumpsuits - Revenue: $4485454
- Women's Sweaters - Revenue: $3507387
- Women's Jewelry - Revenue: $3301472
- Women's Jeans - Revenue: $3194564
- Women's Accessories - Revenue: $3014603
- Women's Skirts - Revenue: $1402545
- Women's Intimates & Sleepwear - Revenue: $1401746
- Women's Shorts - Revenue: $1055657
- Women's Swim - Revenue: $719895
- Women's Other - Revenue: $659672
- Women's Makeup - Revenue: $619488
- Women's Skincare - Revenue: $306854
- Women's Hair - Revenue: $176671
- Women's Bath & Body - Revenue: $136421
- Women's Kimonos & Yukatas - Revenue: $13741
Top Subcategories in Women's Intimates & Sleepwear
- Women's Bras - Revenue: $425553
- Women's Pajamas - Revenue: $275761
- Women's Sports Bras - Revenue: $254648