Women's Makeup Sales Stats on Poshmark
The following data represents sales data for the last month on Poshmark.
- Revenue Rank: #22
- Total Revenue: $619488
- Items Sold: 27430
- Average Sale Price: $23
- Unique Sellers: 10344
- Average Sales Per Day: 885
- Average Days to Sell: 198 days
How Women's Makeup Performs on Poshmark
The Women's Makeup category on Poshmark has generated a total revenue of $619,488 with 27,430 items sold, indicating a healthy demand. The average sale price is $22.58, suggesting an accessible entry point for consumers. With 10,344 unique sellers, this category is competitive yet holds potential for savvy resellers.
Ranked #22 out of 101 categories, Women's Makeup is positioned in the mid-tier market. This ranking indicates a solid performance, yet there is room for improvement in sales velocity and seller differentiation to capture more market share.
Current trends include a growing demand for eco-friendly and cruelty-free products. Future outlooks suggest a continued interest in makeup as social media influences consumer buying behaviors. Sellers should stay updated on trending brands and products to align their inventory with market demands.
Rank | Category | Total Revenue | Items Sold | Avg Sale Price | Unique Sellers | Avg Days to Sell |
---|---|---|---|---|---|---|
19 | Kids Shoes | $752560 | 33965 | $22 | 22631 | 62 days |
20 | Women's Swim | $719895 | 23251 | $31 | 15797 | 144 days |
21 | Women's Other | $659672 | 16288 | $41 | 11428 | 83 days |
22 | Women's Makeup | $619488 | 27430 | $23 | 10344 | 198 days |
23 | Men's Bags | $614146 | 5870 | $105 | 4678 | 118 days |
24 | Men's Sweaters | $587681 | 16260 | $36 | 11962 | 83 days |
25 | Men's Jeans | $510640 | 17804 | $29 | 11716 | 65 days |
Women's Makeup Pricing & Sales Data
The average sale price of $22.58 suggests that Women's Makeup items are priced affordably, appealing to a broad audience. To optimize sales, sellers might consider competitive pricing strategies, such as bundling items or offering discounts on multiple purchases to increase average order value.
With an average of 884.84 sales per day, the sales velocity indicates a healthy turnover in this category. However, the average days to sell is relatively high at 198.27 days, suggesting that while there is interest, items may need better presentation or pricing adjustments to move more quickly.
Comparatively, the Women's Makeup category ranks lower in velocity than higher-ranked categories, indicating potential for growth. Sellers can capitalize on niche markets within this category, such as clean beauty or high-end brands, to attract specific consumer segments.
Top Performing Brands
Most Successful Sellers
- beautyshopkx - Revenue: $35071.00
- thedealmama - Revenue: $21070.00
- beandeals - Revenue: $8865.00
Should You Sell Women's Makeup on Poshmark? 👍
With 10,344 unique sellers, competition is significant. Successful sellers may differentiate themselves through branding, customer service, and curated selections of high-demand items. Engaging with the community and leveraging social media could enhance visibility and sales.
The Women's Makeup category shows strong revenue potential and consistent demand, making it a viable option for reselling.
With an average sale price of $22.58 and a healthy volume of sales, resellers can expect a reasonable return on investment if they choose their inventory wisely and manage expenses effectively.
Key risks include high competition among sellers, potential market saturation, and changing consumer preferences that could affect demand.
Tips for Selling Women's Makeup
- 1. Research trending makeup brands and products regularly to ensure your inventory is aligned with market demands.
- 2. Optimize your listings with high-quality images and engaging descriptions to enhance visibility and attract buyers.
- 3. Utilize social media platforms to promote your Poshmark store and engage with potential customers.
- 4. Consider offering bundle deals or discounts on multiple purchases to increase average transaction value.
- 5. Monitor pricing trends and adjust your prices competitively to encourage quicker sales.
Categories related to Women's Makeup
- Women's Shoes - Revenue: $12948636
- Women's Bags - Revenue: $12832520
- Women's Dresses - Revenue: $9346787
- Women's Tops - Revenue: $6067577
- Women's Jackets & Coats - Revenue: $5275807
- Women's Pants & Jumpsuits - Revenue: $4485454
- Women's Sweaters - Revenue: $3507387
- Women's Jewelry - Revenue: $3301472
- Women's Jeans - Revenue: $3194564
- Women's Accessories - Revenue: $3014603
- Women's Skirts - Revenue: $1402545
- Women's Intimates & Sleepwear - Revenue: $1401746
- Women's Shorts - Revenue: $1055657
- Women's Swim - Revenue: $719895
- Women's Other - Revenue: $659672
- Women's Makeup - Revenue: $619488
- Women's Skincare - Revenue: $306854
- Women's Hair - Revenue: $176671
- Women's Bath & Body - Revenue: $136421
- Women's Kimonos & Yukatas - Revenue: $13741
Top Subcategories in Women's Makeup
- Women's Eyeshadow Makeup - Revenue: $94000
- Women's Lipstick Makeup - Revenue: $82027
- Women's Lip Balm & Gloss - Revenue: $64147