Table of Contents
- Key Statistics for Women's Pajamas
- Overview of Women's Pajamas
- Market Position of Women's Pajamas
- Sales Performance of Women's Pajamas
- Top Sellers in Women's Pajamas on Poshmark
- Recommendation
Key Statistics for Women's Pajamas
The following data represents sales data for the last month on Poshmark.
- Revenue Rank: #67
- Total Revenue: $263059.0
- Items Sold: 10262
- Average Sale Price: $25.63
- Unique Sellers: 7941
- Average Sales Per Day: 331.03
- Average Days to Sell: 93.51 days
Overview of Women's Pajamas
Women's Pajamas generated $263,059 in revenue from 10,262 items sold, with an average sale price (ASP) of $25.63. The category ranked #67 in revenue on the platform and took an average of 93.51 days to sell.
Market Position of Women's Pajamas
The ASP of $25.63 is slightly above the platform's median price of $23, indicating solid demand. However, the category's average revenue per sale is lower than the overall platform average of $39.74, suggesting that it operates in a more budget-conscious segment. Despite this, the relatively faster turnover rate (93.51 days versus the platform average of 2021.17 hours or ~84.22 days) shows that the category is performing decently in terms of sales velocity.
| Rank | Category | Total Revenue | Items Sold | Avg Sale Price | Unique Sellers | Avg Days to Sell |
|---|---|---|---|---|---|---|
| 64 | Women's Leather Jackets | $274743 | 4426 | $62 | 4079 | 130 days |
| 65 | Men's Watches | $271102 | 1955 | $139 | 1331 | 123 days |
| 66 | Women's Combat & Moto Boots | $270406 | 3876 | $70 | 3380 | 67 days |
| 67 | Women's Pajamas | $263059 | 10262 | $26 | 7941 | 94 days |
| 68 | Women's Ankle & Cropped Pants & Jumpsuits | $261501 | 9444 | $28 | 7350 | 59 days |
| 69 | Women's Puffers | $260936 | 3565 | $73 | 3236 | 91 days |
| 70 | Women's Crop Tops | $259551 | 11557 | $22 | 9269 | 80 days |
Sales Performance of Women's Pajamas
With an average of 331 items sold per day and a total of 7,941 unique sellers, the category is highly competitive. The average time to sell (93.51 days) is slightly slower than the overall marketplace average of ~84.22 days. This suggests sellers may need to be patient, but items are still moving at a reasonable pace. The total revenue of $263,059 places the category at #67, indicating there is room for growth compared to other categories on Poshmark.
Top Brands in Women's Pajamas on Poshmark
- Roller Rabbit - Revenue: $21143.00
- lunya - Revenue: $10693.00
- Printfresh - Revenue: $9255.00
Top Sellers in Women's Pajamas on Poshmark
Here are the top-performing sellers in Women's Pajamas:
- hc_collective - Revenue: $1484.00
- lellis255 - Revenue: $1236.00
- la_via - Revenue: $898.00
Recommendation 👌
While the category shows decent performance with a solid ASP and a reasonable time to sell, its lower revenue per sale relative to the platform average and its ranking at #67 indicate potential growth areas. Sellers may find the category profitable but should be aware of competitive pricing and moderate sales velocity.
Suggestions for Sellers:
Sellers should focus on offering competitive pricing to move items faster and consider bundling options or offering discounts to increase turnover. Additionally, optimizing product descriptions and photos could help attract more buyers and improve conversion rates.
Top Categories in Women
- Women's Bags - Revenue: $12488695
- Women's Shoes - Revenue: $12051060
- Women's Dresses - Revenue: $9969351
Related Subcategories to Women's Pajamas
- Women's Bras - Revenue: $448206
- Women's Sports Bras - Revenue: $283463
- Women's Pajamas - Revenue: $263059
- Women's Robes - Revenue: $81374
- Women's Panties - Revenue: $73889
- Women's Shapewear Intimates & Sleepwear - Revenue: $66175
- Women's Chemises & Slips - Revenue: $56558