Women's Foundation Makeup Sales Stats on Poshmark
The following data represents sales data for the last month on Poshmark.
- Revenue Rank: #197
- Total Revenue: $48344
- Items Sold: 2063
- Average Sale Price: $23
- Unique Sellers: 1303
- Average Sales Per Day: 67
- Average Days to Sell: 130 days
How Women's Foundation Makeup Performs on Poshmark
The Women's Foundation Makeup category on Poshmark generated a total revenue of $48,344 from 2,063 items sold. With an average sale price of $23.43 and a rank of #197 out of 610, this category exhibits steady demand but requires effective strategies for improved sales velocity.
Positioned at #197, this category shows moderate competitiveness with a diverse range of unique sellers (1,303). However, the average days to sell (129.89) indicates potential room for improvement in sales strategy.
Current trends include a shift towards clean and sustainable beauty products. Resellers should consider sourcing eco-friendly brands or popular clean beauty lines. Additionally, the rise of personalized beauty experiences suggests that offering tailored recommendations could attract buyers.
| Rank | Category | Total Revenue | Items Sold | Avg Sale Price | Unique Sellers | Avg Days to Sell |
|---|---|---|---|---|---|---|
| 194 | Kids Action Figures & Playsets | $49074 | 2274 | $22 | 1536 | 79 days |
| 195 | Women's Camisoles | $48969 | 2037 | $24 | 1795 | 110 days |
| 196 | Women's High Low Dresses | $48492 | 1118 | $43 | 1052 | 168 days |
| 197 | Women's Foundation Makeup | $48344 | 2063 | $23 | 1303 | 130 days |
| 198 | Home Mugs | $47646 | 2553 | $19 | 1751 | 94 days |
| 199 | Kids Tees - Long Sleeve Shirts & Tops | $47319 | 3776 | $13 | 2577 | 89 days |
| 200 | Women's Overalls | $47100 | 1287 | $37 | 1196 | 55 days |
Women's Foundation Makeup Pricing & Sales Data
The average sale price of $23.43 aligns with mid-tier pricing for foundation makeup. Sellers may benefit from evaluating competitor pricing and considering bundle strategies or promotional pricing to increase sales. Price adjustments based on seasonal trends could also enhance competitiveness.
With an average of 66.55 items sold per day and an average days to sell of 129.89, the sales velocity is moderate. This suggests that while products are selling consistently, there may be a delay in turnover, indicating the need for improved marketing or inventory management.
Compared to other beauty categories, Women's Foundation Makeup holds a fair position. However, with a category rank of #197, there is potential for growth. Analyzing trends from higher-ranked categories could provide insights for boosting visibility and sales.
Top Performing Brands
- Jones Road - Revenue: $4002.00
- IL MAKIAGE - Revenue: $2795.00
- bareMinerals - Revenue: $2350.00
Most Successful Sellers
- beandeals - Revenue: $2935.00
- familyfaithlove - Revenue: $918.00
- summerarcade - Revenue: $733.00
Should You Sell Women's Foundation Makeup on Poshmark? 👍
With 1,303 unique sellers, competition is significant. Resellers should differentiate themselves through branding, quality listings, and customer engagement. Understanding buyer demographics and preferences will be crucial in standing out.
Despite a slower sales velocity, the consistent sales figures and total revenue indicate a healthy market potential for resellers.
There is good potential for ROI, particularly for sellers who can tap into trending products or niche markets within the foundation segment.
Key risks include changing consumer preferences, potential oversaturation in the market, and fluctuating demand based on seasonality.
Tips for Selling Women's Foundation Makeup
- 1. Optimize listings with high-quality images and detailed descriptions that highlight unique selling points.
- 2. Monitor competitor pricing and adjust your prices strategically to stay competitive without compromising margins.
- 3. Leverage social media to promote listings and drive traffic to your Poshmark closet, focusing on beauty influencers or niche communities.
- 4. Offer bundle discounts for multiple purchases to increase average order value and reduce inventory turnover time.
- 5. Stay informed about beauty trends and adjust inventory accordingly, focusing on popular ingredients and sustainable brands.
Top Categories in Women
- Women's Shoes - Revenue: $12948636
- Women's Bags - Revenue: $12832520
- Women's Dresses - Revenue: $9346787
Related Subcategories to Women's Foundation Makeup
- Women's Eyeshadow Makeup - Revenue: $94000
- Women's Lipstick Makeup - Revenue: $82027
- Women's Lip Balm & Gloss - Revenue: $64147
- Women's Foundation Makeup - Revenue: $48344
- Women's Blush Makeup - Revenue: $40220
- Women's Brushes & Tools - Revenue: $24577
- Women's Bronzer & Contour Makeup - Revenue: $22759
- Women's Press-On Nails - Revenue: $22479
- Women's Highlighter Makeup - Revenue: $22034
- Women's Setting Powder & Spray Makeup - Revenue: $16159
- Women's Mascara Makeup - Revenue: $14073
- Women's Primer Makeup - Revenue: $12607
- Women's Eyeliner Makeup - Revenue: $10736
- Women's Concealer Makeup - Revenue: $10528
- Women's Lip Liner Makeup - Revenue: $7864
- Women's Brows - Revenue: $6624