Table of Contents
- Key Statistics for Women's Puffers
- Overview of Women's Puffers
- Market Position of Women's Puffers
- Sales Performance of Women's Puffers
- Top Sellers in Women's Puffers on Poshmark
- Recommendation
Key Statistics for Women's Puffers
The following data represents sales data for the last month on Poshmark.
- Revenue Rank: #69
- Total Revenue: $260936.0
- Items Sold: 3565
- Average Sale Price: $73.19
- Unique Sellers: 3236
- Average Sales Per Day: 115.0
- Average Days to Sell: 90.84 days
Overview of Women's Puffers
Women's Puffers generated $260,936 in total revenue from 3565 sales, with an average sale price (ASP) of $73.19. Sales per day averaged 115, while the average days to sell was 90.84, indicating a longer sales cycle than the marketplace average.
Market Position of Women's Puffers
The category's ASP of $73.19 is significantly higher than the marketplace average of $39.74, showing strong price resilience. However, the average days to sell (90.84) is faster than the marketplace average of 2021.17 hours (84.22 days converted), suggesting it performs relatively well in terms of turnover for higher-priced items, despite being ranked #69 in revenue.
| Rank | Category | Total Revenue | Items Sold | Avg Sale Price | Unique Sellers | Avg Days to Sell |
|---|---|---|---|---|---|---|
| 66 | Women's Combat & Moto Boots | $270406 | 3876 | $70 | 3380 | 67 days |
| 67 | Women's Pajamas | $263059 | 10262 | $26 | 7941 | 94 days |
| 68 | Women's Ankle & Cropped Pants & Jumpsuits | $261501 | 9444 | $28 | 7350 | 59 days |
| 69 | Women's Puffers | $260936 | 3565 | $73 | 3236 | 91 days |
| 70 | Women's Crop Tops | $259551 | 11557 | $22 | 9269 | 80 days |
| 71 | Women's Scarves & Wraps | $258014 | 5375 | $48 | 4163 | 140 days |
| 72 | Women's Midi Skirts | $255373 | 7622 | $34 | 6581 | 90 days |
Sales Performance of Women's Puffers
Women's Puffers outperform the broader marketplace on price point, with an ASP almost double the overall marketplace. However, despite the high price, the category takes longer to sell than the marketplace average. The large number of unique sellers (3236) indicates a competitive market, but with only 3565 items sold, each seller is moving an average of just over 1 item per month. The 90.84 days average to sell shows a slower movement of inventory, potentially deterring sellers looking for quick turnover.
Top Brands in Women's Puffers on Poshmark
- Patagonia - Revenue: $31544.00
- Moncler - Revenue: $19048.00
- Canada Goose - Revenue: $18289.00
Top Sellers in Women's Puffers on Poshmark
Here are the top-performing sellers in Women's Puffers:
- yima88 - Revenue: $3165.00
- ruthierams - Revenue: $1850.00
- usclimateaction - Revenue: $1492.00
Recommendation 👌
While the high ASP is attractive, the slow turnover and high competition among sellers could limit profitability. Sellers may face long wait times before making a sale, which could be problematic for those with cash flow constraints.
Suggestions for Sellers:
Sellers should focus on optimizing listings with high-quality images, detailed descriptions, and competitive pricing to reduce the days to sell. Consider offering discounts or bundling to increase sales velocity. Additionally, sellers might explore cross-listing strategies or adjusting inventory during peak seasons to better align with demand.
Top Categories in Women
- Women's Bags - Revenue: $12488695
- Women's Shoes - Revenue: $12051060
- Women's Dresses - Revenue: $9969351
Related Subcategories to Women's Puffers
- Women's Blazers & Suit Jackets - Revenue: $886502
- Women's Leather Jackets - Revenue: $274743
- Women's Puffers - Revenue: $260936
- Women's Vests - Revenue: $245136
- Women's Trench Coats - Revenue: $200815
- Women's Jean Jackets - Revenue: $197145
- Women's Utility Jackets - Revenue: $123757
- Women's Bomber Jackets - Revenue: $115953
- Women's Ski & Snow Jackets - Revenue: $95756
- Women's Pea Coats - Revenue: $89700
- Women's Teddy Jackets - Revenue: $62572
- Women's Capes - Revenue: $24615
- Women's Varsity Jackets - Revenue: $10722