Women's Moisturizer Skincare Sales Stats on Poshmark
The following data represents sales data for the last month on Poshmark.
- Revenue Rank: #148
- Total Revenue: $76050
- Items Sold: 2349
- Average Sale Price: $32
- Unique Sellers: 1580
- Average Sales Per Day: 76
- Average Days to Sell: 186 days
How Women's Moisturizer Skincare Performs on Poshmark
The women's moisturizer skincare category on Poshmark is showing strong performance with total revenue of $76,050 from 2,349 items sold. The average sale price stands at $32.38, indicating a healthy price point for consumers. The category ranks #148 out of 610, reflecting a competitive but manageable niche.
With 1580 unique sellers, this category demonstrates a strong presence in the market. It ranks favorably at #148 out of 610 categories, suggesting room for growth while also highlighting competition.
Currently, there is a growing trend towards natural and organic skincare products. Sellers should consider incorporating eco-friendly products into their inventory to align with consumer preferences. The market is likely to continue evolving with an increased focus on sustainability and personalization.
Rank | Category | Total Revenue | Items Sold | Avg Sale Price | Unique Sellers | Avg Days to Sell |
---|---|---|---|---|---|---|
145 | Women's Espadrilles | $77821 | 1394 | $56 | 1285 | 143 days |
146 | Women's Shapewear Intimates & Sleepwear | $76954 | 2999 | $26 | 2175 | 107 days |
147 | Home Sheets | $76678 | 1611 | $48 | 1052 | 140 days |
148 | Women's Moisturizer Skincare | $76050 | 2349 | $32 | 1580 | 186 days |
149 | Men's Wallets | $75983 | 910 | $84 | 693 | 158 days |
150 | Women's Panties | $75639 | 4039 | $19 | 2154 | 119 days |
151 | Women's Brooches | $75433 | 2301 | $33 | 1037 | 83 days |
Women's Moisturizer Skincare Pricing & Sales Data
The average sale price of $32.38 positions the products well within an affordable luxury segment. Pricing strategies should consider competitor pricing to remain attractive while maintaining margins. Sellers should explore bundling products or offering seasonal discounts to bolster sales.
The average sales per day of 75.77 shows a consistent demand, while the average days to sell at 186.37 indicates a longer sales cycle. Sellers could improve sell-through rates by optimizing listings and enhancing visibility through strategic marketing.
This category's rank of #148 indicates it is moderately competitive. Compared to other beauty and skincare categories, the women's moisturizer segment has a healthy turnover rate, but sellers must remain vigilant about pricing and marketing strategies to stay competitive.
Top Performing Brands
- La Mer - Revenue: $4378.00
- beautycounter - Revenue: $4167.00
- CHANEL - Revenue: $3702.00
Most Successful Sellers
- ecosmetics - Revenue: $1271.00
- garunga - Revenue: $1246.00
- ninjamommy33 - Revenue: $952.00
Should You Sell Women's Moisturizer Skincare on Poshmark? 👍
With 1580 unique sellers, competition is significant but manageable. It’s crucial for new sellers to differentiate their products through unique offerings, branding, and customer engagement to stand out in a crowded market.
Despite the long sales cycle, the strong revenue and sales velocity indicate a healthy market for resellers.
With a solid average sale price and consistent sales, resellers can expect a favorable return on investment, especially if they leverage trending products.
Key risks include market saturation, changing consumer preferences towards new ingredients, and the potential for pricing wars among sellers.
Tips for Selling Women's Moisturizer Skincare
- 1. Optimize listings with high-quality images and SEO-friendly descriptions to improve visibility.
- 2. Engage with buyers through promotions, bundling offers, and seasonal discounts to encourage sales.
- 3. Stay updated on skincare trends and stock products that align with consumer interests, such as cruelty-free or organic options.
- 4. Utilize social media platforms to promote products and build a brand presence that resonates with target customers.
- 5. Monitor competitor pricing regularly to adjust strategies and remain competitive in the marketplace.
Top Categories in Women
- Women's Shoes - Revenue: $12948636
- Women's Bags - Revenue: $12832520
- Women's Dresses - Revenue: $9346787
Related Subcategories to Women's Moisturizer Skincare
- Women's Moisturizer Skincare - Revenue: $76050
- Women's Serum & Face Oil Skincare - Revenue: $56707
- Women's Cleanser & Exfoliant Skincare - Revenue: $28785
- Women's Eye Cream Skincare - Revenue: $17063
- Women's Tools - Revenue: $13417
- Women's Mask Skincare - Revenue: $12187
- Women's Suncare Skincare - Revenue: $8705
- Women's Toner Skincare - Revenue: $5262