Theory Sales Stats on Poshmark
Current Theory performance metrics on Poshmark (last 30 days)
- Revenue Rank: #169
- Total Revenue: $88963
- Items Sold: 2120
- Average Sale Price: $42
- Unique Sellers: 1830
- Average Sales Per Day: 68
- Average Days to Sell: 30 days
How Theory Performs on Poshmark
In the last month, Theory achieved a total revenue of $88,963 with 2,120 items sold, resulting in a rank of 169 out of 1000 brands on Poshmark.
Theory's current rank of 169 suggests it holds approximately 0.09% market share within the Poshmark ecosystem, competing with over 1000 brands. This position indicates a stable presence but hints at potential for growth given its unique offering.
Theory's revenue is significantly lower than the average revenue of the top 10 brands, which is $1,375,901.10, indicating potential for growth. The disparity in performance highlights opportunities for Theory to enhance its appeal and increase market penetration within Poshmark's social commerce landscape.
| Rank | Brand | Total Revenue | Items Sold | Avg Sale Price | Unique Sellers | Avg Days to Sell |
|---|---|---|---|---|---|---|
| 166 | Lands' End | $91574 | 4744 | $19 | 3926 | 131 days |
| 167 | Maeve | $89531 | 2506 | $36 | 2175 | 20 days |
| 168 | White House Black Market | $89003 | 3990 | $22 | 2991 | 15 days |
| 169 | Theory | $88963 | 2120 | $42 | 1830 | 30 days |
| 170 | Hill House | $88725 | 1194 | $74 | 954 | 20 days |
| 171 | Calvin Klein | $87154 | 3980 | $22 | 3465 | 13 days |
| 172 | Vionic | $86711 | 2664 | $33 | 2040 | 32 days |
Theory Pricing & Sales Data
Theory's average price of $41.96 is higher than the overall marketplace median sale price of $24, positioning it within the mid-range to premium segment on Poshmark. This supports a strategy that appeals to value-conscious consumers while still offering perceived quality.
With an average of 30.27 days to sell, Theory's items compare unfavorably to the marketplace average of 2008.52 hours (approximately 84.5 days). However, an average sales rate of 68.39 items per day indicates a steady sales velocity, suggesting potential improvements in listings or promotions could enhance sell-through speed.
Direct competitors like Pendleton and Maeve, ranked close to Theory, exhibit revenue figures of $91,759 and $89,531 respectively, with higher average items sold. Theory's revenue and average price suggest it is positioned slightly above its direct competitors, possibly appealing to a different consumer segment.
Theory competition on Poshmark
Theory has 1,830 unique sellers on the platform, indicating a competitive environment. The diverse seller base may present both opportunities for collaboration and challenges in achieving visibility among potential buyers.
Most Successful Theory Sellers
- nilesy - Monthly Revenue: $565.00
- la_via - Monthly Revenue: $486.00
- recycledthread - Monthly Revenue: $418.00
Should You Resell Theory on Poshmark? 👌
While Theory shows stable revenue and decent sales velocity, its performance metrics suggest there are areas for improvement in attracting buyers and selling faster.
The average selling price provides a favorable ROI when considering typical sourcing costs, but Poshmark fees and items taking longer to sell could cut into profits if not managed carefully.
Factors such as increased competition from similar brands and pricing pressures could impact sell-through rates. Additionally, seasonal trends on Poshmark might affect Theory's inventory turnover.
Tips for Selling Theory
- Improve listings by utilizing social sharing features effectively and engaging with the Poshmark community to boost visibility.
- Offer promotions or bundle deals to entice buyers, particularly in a crowded marketplace.
- Focus on high-quality photography and detailed product descriptions to enhance perceived value and attract interest.
- Analyze competitor pricing and adjust Theory's items for competitive positioning without undercutting profitability.
- Stay active in closet sharing and participate in Poshmark parties related to Theory's style to increase overall engagement.