Key Statistics for Longchamp
The following data represents performance for the last month on Poshmark.
- Revenue Rank: #147
- Total Revenue: $105043
- Items Sold: 1430
- Average Sale Price: $73
- Unique Sellers: 1199
- Average Sales Per Day: 46
- Average Days to Sell: 18 days
Overview of Longchamp
Longchamp had a solid month on Poshmark with a total revenue of $105,043 and 1,430 items sold. The average price per item was $73.46, and it took an average of 17.93 days for items to sell. There were 1,199 unique sellers, with the brand ranked 147th overall on the platform.
Market Position of Longchamp
Compared to the overall marketplace, Longchamp is positioned as a premium brand. The average sale price of $73.46 significantly exceeds the marketplace average of $40.38, and the median price is substantially higher than the platform-wide median of $24. Additionally, Longchamp items sell in just under 18 days, which is much faster than the marketplace average of 2,008.52 hours (approximately 83.7 days).
Rank | Brand | Total Revenue | Items Sold | Avg Sale Price | Unique Sellers | Avg Days to Sell |
---|---|---|---|---|---|---|
144 | Loungefly | $108096 | 2238 | $48 | 1470 | 56 days |
145 | Vince | $107585 | 2346 | $46 | 2017 | 27 days |
146 | Rolex | $107153 | 96 | $1116 | 77 | 94 days |
147 | Longchamp | $105043 | 1430 | $73 | 1199 | 18 days |
148 | Retrofete | $104342 | 531 | $197 | 436 | 76 days |
149 | Columbia | $102555 | 4761 | $22 | 4033 | 13 days |
150 | Barbour | $102363 | 1242 | $82 | 1138 | 51 days |
Sales Performance of Longchamp
Longchamp's performance last month was strong, with an average of 46.13 sales per day. The brand also outperformed the platform in terms of both price and speed of sale. The higher average sale price ($73.46 vs. $40.38) indicates strong demand for the brand, and the quick turnover (17.93 days) suggests high desirability. However, the lower volume of sales (1,430) compared to the large number of unique sellers (1,199) implies that competition among sellers is high, with each seller averaging just over one sale.
Top Sellers of Longchamp on Poshmark
The top three sellers, linlinlinlin1 ($1,251), cheston20 ($1,031), and kellikertz ($836), contributed a small portion of the overall revenue, indicating that sales are relatively evenly distributed among sellers. The top seller, linlinlinlin1, accounted for just 1.2% of total revenue, suggesting no seller dominates the market. This opens opportunities for newer sellers to gain traction, though it also underscores the importance of competitive pricing and listing strategies.
Top Sellers List
- linlinlinlin1 - Revenue: $1251.00
- cheston20 - Revenue: $1031.00
- kellikertz - Revenue: $836.00
Recommendation 👍
The brand's high average sale price, fast turnover, and strong demand make it a favorable option for sellers. Despite the high number of unique sellers, the quick sales cycle and premium pricing suggest good potential for profitability.
Suggestions for Sellers:
Sellers should focus on competitive pricing within the $70-$75 range to match market expectations. Given the fast turnover, frequent listing updates and timely responses to buyers will be key to maintaining a competitive edge. Additionally, sellers can consider listing items in high-demand categories (such as bags or accessories) to capitalize on the brand's popularity.