Key Statistics for Under Armour
The following data represents performance for the last month on Poshmark.
- Revenue Rank: #55
- Total Revenue: $239678
- Items Sold: 13897
- Average Sale Price: $17
- Unique Sellers: 9808
- Average Sales Per Day: 448
- Average Days to Sell: 64 days
Overview of Under Armour
Under Armour generated $239,678 in revenue with 13,897 items sold last month. The average price per item was $17.25, with 9808 unique sellers contributing to these sales. The brand is ranked 55th in the marketplace.
Market Position of Under Armour
Under Armour's average sale price of $17.25 is significantly lower than the marketplace average of $39.74. The brand's median sale price also falls short of the overall median of $23. Items took an average of 63.69 days to sell, which is faster compared to the marketplace average of approximately 84.2 days (2021.17 hours). This suggests that while Under Armour items are priced lower, they tend to sell more quickly.
| Rank | Brand | Total Revenue | Items Sold | Avg Sale Price | Unique Sellers | Avg Days to Sell |
|---|---|---|---|---|---|---|
| 52 | Sezane | $252656 | 3107 | $81 | 2017 | 10 days |
| 53 | Dr. Martens | $248571 | 3927 | $63 | 3399 | 11 days |
| 54 | Frye | $241327 | 2997 | $81 | 2499 | 18 days |
| 55 | Under Armour | $239678 | 13897 | $17 | 9808 | 64 days |
| 56 | Bottega Veneta | $236172 | 766 | $308 | 651 | 47 days |
| 57 | Versace | $231909 | 1499 | $155 | 1150 | 23 days |
| 58 | Old Navy | $229951 | 18447 | $12 | 12965 | 67 days |
Sales Performance of Under Armour
Under Armour's total revenue of $239,678 from 13,897 items indicates a high volume but lower price point strategy. The average sales per day were 448.29 items, reflecting consistent daily performance. Despite the lower average price, the quicker turnover of items is a positive sign for sellers focusing on volume.
Top Sellers of Under Armour on Poshmark
The top sellers, fabfindsnfits ($945.00), cincyjames1 ($622.00), and masonderstood ($456.00), collectively contributed $2,023 to the total revenue. This indicates that even the top sellers are operating at relatively low revenue per seller, aligning with the overall trend of high volume and low price.
Top Sellers List
- fabfindsnfits - Revenue: $945.00
- cincyjames1 - Revenue: $622.00
- masonderstood - Revenue: $456.00
Recommendation 👌
Under Armour products have a lower average sale price and median price compared to the overall marketplace, but they sell faster. Sellers can benefit from the quicker turnover but must be prepared for lower revenue per item.
Suggestions for Sellers:
Sellers should focus on sourcing Under Armour items at low cost to maintain profitability given the lower sale prices. Highlighting the brand's quick turnover rate can be an advantage. Consider bundling items or offering promotions to increase average order value.