Key Statistics for Brighton
The following data represents performance for the last month on Poshmark.
- Revenue Rank: #181
- Total Revenue: $81063
- Items Sold: 2720
- Average Sale Price: $30
- Unique Sellers: 1651
- Average Sales Per Day: 88
- Average Days to Sell: 19 days
Overview of Brighton
Brighton generated $81,063 in total revenue by selling 2720 items last month. The average price per item was $29.80, and 1651 unique sellers participated. On average, it took 18.83 days for an item to sell, and the brand is currently ranked 181 on Poshmark.
Market Position of Brighton
Brighton's average price per item of $29.80 is above the marketplace's median sale price of $24 but is noticeably lower than the average revenue per sale across all brands, which stands at $40.38. Brighton's items sell significantly faster than the marketplace average, with an average of 18.83 days compared to the marketplace average of 2008.52 hours (approximately 83.69 days). The brand is ranked 181 on Poshmark, indicating a mid-tier market position.
| Rank | Brand | Total Revenue | Items Sold | Avg Sale Price | Unique Sellers | Avg Days to Sell |
|---|---|---|---|---|---|---|
| 178 | Jeffrey Campbell | $82707 | 1538 | $54 | 1329 | 37 days |
| 179 | Patricia Nash | $82393 | 1574 | $52 | 1269 | 31 days |
| 180 | Prana | $82208 | 3570 | $23 | 2874 | 85 days |
| 181 | Brighton | $81063 | 2720 | $30 | 1651 | 19 days |
| 182 | Faherty | $80782 | 1937 | $42 | 1623 | 25 days |
| 183 | Show Me Your Mumu | $80739 | 1404 | $58 | 1213 | 27 days |
| 184 | Freebird By Steven | $80347 | 790 | $102 | 679 | 43 days |
Sales Performance of Brighton
Brighton performed moderately well in terms of revenue generation, with total sales of $81,063 last month. The average price per item was $29.80, which is competitive and higher than the median sale price across all brands. However, the brand's revenue per sale is lower than the marketplace average of $40.38, suggesting a high volume of lower-priced items. The rapid turnover rate (18.83 days) positions Brighton as a fast-moving brand compared to the overall marketplace.
Top Sellers of Brighton on Poshmark
The top three sellers — deex5 ($1806.00), coopee03 ($1642.00), and suzysold ($1439.00) — collectively contributed $4,887.00 to the total revenue, which is approximately 6% of last month's sales. This indicates a relatively equal distribution among top sellers, with none completely dominating the market. Sellers who specialize in Brighton may benefit from consistent demand and short selling cycles.
Top Sellers List
Recommendation 👍
Brighton shows strong sales momentum with a fast-selling cycle and a price point that is competitive in the marketplace. The relatively low average price per sale compared to the marketplace average suggests room for improvement in pricing strategies, but the brand's high volume and fast turnover make it a favorable option for sellers.
Suggestions for Sellers:
Sellers should consider modest price increases while maintaining volume to capitalize on Brighton's fast turnover. Additionally, focusing on high-demand items could further reduce the time to sell and increase overall profitability. Encouraging bundling strategies may also help increase the average sale price.