Key Statistics for Ann Taylor
The following data represents performance for the last month on Poshmark.
- Revenue Rank: #103
- Total Revenue: $141462
- Items Sold: 6731
- Average Sale Price: $21
- Unique Sellers: 5362
- Average Sales Per Day: 217
- Average Days to Sell: 69 days
Overview of Ann Taylor
Ann Taylor generated $141,462 in revenue from 6731 items sold last month, with an average sale price of $21.02. The marketplace included 5362 unique sellers with an average of 217 sales per day, and items took 69 days on average to sell.
Market Position of Ann Taylor
Ann Taylor's average sale price ($21.02) is below the marketplace average of $40.38 and the median price of $24, indicating it is a lower-priced brand. However, its average days to sell (69 days) is significantly faster than the marketplace average (2008.52 hours or ~84 days), showing quicker turnover.
| Rank | Brand | Total Revenue | Items Sold | Avg Sale Price | Unique Sellers | Avg Days to Sell |
|---|---|---|---|---|---|---|
| 100 | Moncler | $143669 | 638 | $225 | 561 | 71 days |
| 101 | Eileen Fisher | $143567 | 4008 | $36 | 3058 | 15 days |
| 102 | Clare V | $143274 | 1026 | $140 | 744 | 19 days |
| 103 | Ann Taylor | $141462 | 6731 | $21 | 5362 | 69 days |
| 104 | Aerie | $140151 | 8320 | $17 | 5797 | 37 days |
| 105 | Banana Republic | $137697 | 5692 | $24 | 4669 | 10 days |
| 106 | Spanx | $137194 | 3920 | $35 | 3059 | 10 days |
Sales Performance of Ann Taylor
With 6731 items sold, Ann Taylor had a strong sales volume, but at a lower price point than marketplace averages. Despite this, its faster sales cycle suggests demand for the brand. The revenue per item ($21.02) is below the marketplace average, which could indicate the brand is positioned towards value-conscious buyers.
Top Sellers of Ann Taylor on Poshmark
Top sellers like 'bluevelvetshop' ($1047), 'wornagainstyles' ($760), and 'kmgmri' ($601) contributed significant portions of revenue, but even the top seller only generated about 0.7% of total brand revenue. This suggests that revenue is spread across many sellers, highlighting opportunities for smaller sellers to thrive.
Top Sellers List
- bluevelvetshop - Revenue: $1047.00
- wornagainstyles - Revenue: $760.00
- kmgmri - Revenue: $601.00
Recommendation 👍
Ann Taylor's fast turnover rate compared to the marketplace average and strong sales volume make it a recommended brand for sellers, despite its lower average sale price.
Suggestions for Sellers:
Sellers should focus on moving inventory quickly with competitive pricing strategies and possibly bundle items to increase average order value. Additionally, sellers can benefit from promoting Ann Taylor items, leveraging its relatively fast sales cycle compared to the broader marketplace.