Key Statistics for Vineyard Vines
The following data represents performance for the last month on Poshmark.
- Revenue Rank: #189
- Total Revenue: $78777
- Items Sold: 3859
- Average Sale Price: $20
- Unique Sellers: 2953
- Average Sales Per Day: 124
- Average Days to Sell: 14 days
Overview of Vineyard Vines
Vineyard Vines saw a solid performance on Poshmark last month, with a total revenue of $78,777 from 3,859 items sold. The average price per item was $20.41, slightly below the marketplace median of $24. The brand is ranked 189th in the marketplace.
Market Position of Vineyard Vines
Vineyard Vines is underperforming compared to the overall marketplace. The average price per sale ($20.41) is significantly lower than the marketplace average of $40.38. Despite this, the brand is selling relatively quickly, with an average sales time of 14.28 days—much faster than the marketplace average of 83.69 days (2008.52 hours). This suggests that Vineyard Vines is a popular, fast-moving brand but generally sold at lower price points.
| Rank | Brand | Total Revenue | Items Sold | Avg Sale Price | Unique Sellers | Avg Days to Sell |
|---|---|---|---|---|---|---|
| 186 | Khaite | $79837 | 250 | $319 | 232 | 68 days |
| 187 | Hand Crafted | $79508 | 3484 | $23 | 1211 | 129 days |
| 188 | Mz Wallace | $79022 | 742 | $107 | 614 | 29 days |
| 189 | Vineyard Vines | $78777 | 3859 | $20 | 2953 | 14 days |
| 190 | Wrangler | $78646 | 3509 | $22 | 2824 | 16 days |
| 191 | Tumi | $78298 | 751 | $104 | 678 | 37 days |
| 192 | Cult Gaia | $77687 | 444 | $175 | 400 | 58 days |
Sales Performance of Vineyard Vines
With 3,859 items sold and $78,777 in total revenue, Vineyard Vines’ average sale price of $20.41 is 49.45% lower than the marketplace average ($40.38). However, the fast turnover of inventory, evidenced by the short average days to sell (14.28 days), indicates that sellers are finding buyers relatively quickly, allowing for high sales volumes. The brand's 189th rank suggests a mid-tier position in the marketplace, and the fairly large number of unique sellers (2,953) shows wide seller interest, though individual seller profits may be low due to the lower sale price.
Top Sellers of Vineyard Vines on Poshmark
The top sellers—becauseyoucan ($528.00), bucciajr ($334.00), and dps0315 ($314.00)—are generating higher-than-average sales. However, even for top sellers, total revenue remains modest compared to the marketplace average. These sellers likely benefit from either a higher volume of items or premium selections of Vineyard Vines products. For example, becauseyoucan's sales total of $528 suggests considerable activity, potentially with a focus on higher-demand or premium items.
Top Sellers List
- becauseyoucan - Revenue: $528.00
- bucciajr - Revenue: $334.00
- dps0315 - Revenue: $314.00
Recommendation 👌
Vineyard Vines is a fast-moving brand, but its lower-than-average sale price limits profitability for sellers. The brand is better suited for sellers who can move items in higher volumes rather than those seeking high individual profits.
Suggestions for Sellers:
Focus on quick turnover: Sellers should prioritize fast sales by listing competitively priced items to take advantage of the brand's faster-than-average selling time.,Source premium items: Consider focusing on higher-demand or rare Vineyard Vines items to increase average sale prices and improve profitability.,Manage expectations: New sellers should be mindful that while volume sales are possible, the lower average sale price means margins may be smaller.