Key Statistics for Vera Bradley
The following data represents performance for the last month on Poshmark.
- Revenue Rank: #130
- Total Revenue: $110580
- Items Sold: 4648
- Average Sale Price: $24
- Unique Sellers: 3431
- Average Sales Per Day: 150
- Average Days to Sell: 82 days
Overview of Vera Bradley
In the past month, Vera Bradley sales on Poshmark generated $110580 in revenue from 4648 items sold, with an average price of $23.79 per item. There were 3431 unique sellers, and the average days to sell was 82.44.
Market Position of Vera Bradley
Vera Bradley's average revenue per sale was $23.79, significantly below the overall marketplace average of $39.74. The median sale price of $23 is in line with the marketplace median. The brand's items sell much faster, taking approximately 82.44 days compared to the overall average of 84.21 days (2021.17 hours). Vera Bradley ranks 130th in the marketplace.
| Rank | Brand | Total Revenue | Items Sold | Avg Sale Price | Unique Sellers | Avg Days to Sell |
|---|---|---|---|---|---|---|
| 127 | Rag & Bone | $116320 | 2405 | $48 | 2117 | 24 days |
| 128 | Jenni Kayne | $114142 | 1003 | $114 | 755 | 41 days |
| 129 | Aritzia | $113697 | 3188 | $36 | 2357 | 17 days |
| 130 | Vera Bradley | $110580 | 4648 | $24 | 3431 | 82 days |
| 131 | Juicy Couture | $106272 | 2827 | $38 | 2011 | 13 days |
| 132 | Banana Republic | $105965 | 4535 | $23 | 3733 | 9 days |
| 133 | Ulla Johnson | $105473 | 1039 | $102 | 882 | 42 days |
Sales Performance of Vera Bradley
Vera Bradley achieved $110580 in total revenue with 4648 items sold last month, indicating strong volume sales despite a lower average price per item. The average sales per day were 149.94, and items sold relatively quickly, within an average of 82.44 days.
Top Sellers of Vera Bradley on Poshmark
Top sellers for Vera Bradley include mimi61318 with $2070.00 in revenue, lavenderbluetwo with $1615.00, and rdc_closet2024 with $1495.00. These sellers' contributions are notable but represent only a small fraction of the total revenue, indicating a broad distribution of sales among many sellers.
Top Sellers List
- mimi61318 - Revenue: $2070.00
- lavenderbluetwo - Revenue: $1615.00
- rdc_closet2024 - Revenue: $1495.00
Recommendation 👌
While Vera Bradley's items sell faster than the marketplace average and have a competitive median price, the average revenue per sale is significantly lower. This suggests high volume but lower profitability.
Suggestions for Sellers:
Sellers should consider bundling items to increase average order value, utilize effective marketing strategies to boost visibility, and potentially explore pricing strategies to align closer with the overall marketplace average revenue per sale.